這裏加入 Shopify,享 3 個月優惠,每月只要 US$1!  立即加入

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跨境電商女王蘇菲

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蘇菲有17年以上跨境銷售經驗,是生活在台灣的資深歐美(eBay/Amazon/Etsy/國際官網)跨境賣家及跨境數位行銷師。這裡紀錄我的生活工作及數位轉型筆記。

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最新動態 臉書讚起來

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想走向哪裡,書知道答案

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margin_bottom_small=”20px”]最新文章[/fusion_title][fusion_title title_type=”text” rotation_effect=”bounceIn” display_time=”1200″ highlight_effect=”circle” loop_animation=”off” highlight_width=”9″ highlight_top_margin=”0″ before_text=”” rotation_text=”” highlight_text=”” after_text=”” content_align=”left” size=”3″ font_size=”18px” animated_font_size=”” line_height=”” letter_spacing=”0.09em” text_color=”#49a987″ animated_text_color=”” highlight_color=”” style_type=”default” sep_color=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=””]閱讀最新上架文章[/fusion_title][/fusion_builder_column][fusion_builder_column type=”1_5″ type=”1_5″ layout=”1_5″ spacing=”” center_content=”yes” link=”” target=”_self” min_height=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” hover_type=”none” border_color=”” border_style=”solid” border_position=”all” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ box_shadow_color=”” 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媒體曝光及演講

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經營跨境電商 一路走來始終如一

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border_sizes_top=”0px” border_sizes_bottom=”0px” border_sizes_left=”0px” border_sizes_right=”0px” spacing_right=”3.5999999999999996%” content_layout=”column”][fusion_title title_type=”text” rotation_effect=”bounceIn” display_time=”1200″ highlight_effect=”diagonal_bottom_left” loop_animation=”off” highlight_width=”12″ highlight_top_margin=”18″ before_text=”” rotation_text=”” highlight_text=”Best author of his generation” after_text=”” content_align=”left” size=”2″ font_size=”” animated_font_size=”” line_height=”” letter_spacing=”” text_color=”#ffffff” animated_text_color=”” highlight_color=”” style_type=”default” sep_color=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” margin_bottom=”” fusion_font_variant_title_font=””]台北市進出口商業同業公會- 17Cross 跨境電商生態村【2018 台灣跨境電商環境調查】專訪[/fusion_title][fusion_separator style_type=”single solid” sep_color=”rgba(255,255,255,0.3)” border_size=”” icon=”” icon_circle=”” icon_circle_color=”” alignment=”center” 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從成立之初就以跨境電商進入全球市場的德翰國際,經歷被關帳號、不斷試錯的過程,一步步用測試的方式,找出潛在消費者;並透過爭取平台認證,增加商品曝光度,提升客戶服務滿意度及購物流程美好體驗,進而提升消費者的信賴感。

[/fusion_text][fusion_text columns=”” column_min_width=”” column_spacing=”” rule_style=”default” rule_size=”” rule_color=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=””]

以往中小企業要接全球訂單多依靠傳統國際貿易形態,四處參展,費用高昂之外又不容易掌握終端消費者的喜好;參展回來後,又是一段漫長的等待與交易過程。但現在,只要用一支手機就可以把商品賣到全世界,也能透過數據分析清楚知道客戶是誰、需求是什麼,這就是跨境電商的魅力。德翰國際負責人張昀庭從職場上班族到自行創業的經驗,經歷過傳統國際貿易與跨境電商兩種貿易形態。她認為,中小企業若要進軍國際,仍然需要兩種模式搭配進行,畢竟各有優點。「別以為跨境電商省時省力,若想要有一定規模,還是得投入相當的人力、時間與金錢。」

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【Case Study 企業實戰】德翰國際
「鎖定特殊消費者,以長銷商品保利潤,避打價格戰」,
【2018 台灣跨境電商環境調查】

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A True Masterpiece, Bravo!

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A Unique View On The World

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媽媽創業家。17年以上跨境銷售經驗,台灣資深歐美 (eBay / Amazon /Etsy/ 國際官網)跨境賣家及跨境數位行銷師。

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跨境電商經營、網路創業經驗、Martech工具應用實務、跨境數位行銷、設計工作與生活等主題分享。

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快速建立Shopify 獨立站的44個步驟!

對於完全沒有建置和管理電子商務網站經驗的賣家,shopify是很好的入門選擇。我已經建置十個以上電子商務網誌站,跟著我的"打造Shopify獨立站的44個步驟"電子書一步一步做,立刻啟動你的跨國網路商店 ! (適合任何一個開店平台)!

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